Online Casino Games from Microgaming on Mobile

5 November 2011 – By Huseyin Yilmaz

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Mobile gaming market is the next big thing in the gambling industry. Every report from the last six moths about mobile gaming has shown that this sector of the online gambling market has registered a remarcable growth. Leading online casino software provider Microgaming has recently announced the launch of its latest mobile casino product, called Android Air. Based on Adobe Air, the app is available for all tablets and smartphones running on Android. To start, Microgaming offers an initial pack of eight of the best Microgaming online casino games. The company promises to deliver at least 20 or more games before the end of the year. All these new games will be added automatically via WiFi or 3G.

Through the press release, the leading mobile gaming company said that all the games will be offered from a slick, user-friendly lobby, with fully revamped banking and registration modules. The package also includes Microgaming’s comprehensive suite of acquisition and retention tools such as Bonus Balance, Player Grouping, Player Communication Manager and an online Virtual Pit Boss (VPB) that allows instant trigger based messaging and promotions.

Microgaming’s head of product channels, Neill Whyte, said that for the past few years mobile has been a key part of the company’s strategy. Whyte added that the explosion of the mobile gaming market represents a huge opportunity for providers and through this new Android product, Microgaming will have a significant impact on the mobile market and on the gaming industry as a whole.

Microgaming offers its content to many of the best online casinos on the market, including some that also feature a mobile component. One of the mobile casinos has recently announced four new free casino games that feature "sharp colorful graphics, exciting sound effects, and smooth touch-control game play, and they are free of any annoying ads". The game apps will be available for download from the well known Android Market. The games are Mega Moolah with a progressive jackpot, Mermaid's Millions, Tomb Raider and Blackjack. Mobile casino players can choose to play the games for fun or to open a real casino account.

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