Positive Results in the First Six Months

20 August 2013 – By Jane Spiegel

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When it comes to the online casino industry, Playtech represents one of the most well-known brands on the market. With millions of customers worldwide, the online gambling group Playtech plc recently posted a strong financial report for the six months ended 30 June 2013. The strong H1-2013 report showcased rising revenues and a plethora of business initiatives for the Isle of Man headquartered internet-based casino group. The positive results and plenty of operational activity included gross income which rose by 10 percent to €195 million and total revenues which were up by 15 percent to €176.8 million.

Other operational highlights reported by the company were the landmark agreement with Ladbrokes and the acquisition of PokerStrategy.com. The agreement with Ladbrokes will provide Playtech with a full product suite and innovative marketing services from the 1st of May 2013, followed by the launch of the Vegas tab in July. PokerStrategy.com is very popular among online casino players and will help Playtech complete their poker offering and PTTS marketing division. Other highlights include Betfair’s migration onto the iPoker network in June and the launch of Playtech bingo.

Mobile betting is the next big thing in this industry and Playtech is certainly on top when it comes to mobile launches. Therefore, the online casino giant launched through Betfred a mobile casino and mobile live casino service, the first step towards a full mobile offering planned for the next year. The software developer also launched a mobile bingo app on Apple iOS. The company was also successful in other countries: for example, in Spain, Playtech launched a live gaming product in partnership with Casino Gran Madrid. France and Mexico have also proved to be interesting regulated markets for the online gambling group. Playtech’s management is confident of achieving market expectations for the full year. Representatives of the gambling company said Playtech will create in the near future innovative content and cutting edge products and services for their customers. Playtech will continue to focus on mobile and capitalize on its customer-focused strategy and strong balance sheet. Therefore, the company is very optimistic when it comes to the next period and online casino fans can expect premium services and products from this company.

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